Top Facebook Ad Mistakes You Are Making Now
Top Facebook Ad Mistakes You Are Making Now Facebook ads are crucial right now, there are 2.14 billion people on Facebook. Of those Facebook users, 76% are in the demographic of 16-64. The average [...]
Ad Privacy Updates – Do You Really Want This?
Ad Privacy Updates - Do You Really Want This? It is natural for consumers to be concerned about privacy. They want to have control over their digital footprint. We all want to have choices [...]
What To Consider Before Running Social Ads On The Facebook Network
What to Consider Before Running Social Ads on the Facebook Network People come to Facebook to be entertained, not to be sold to. Running social ads on the Facebook platform is a lot like [...]
Why Organic Posting Is Not Enough & Paid Social Media Needs a Place in Your Marketing Strategy
Why Organic Posting is Not Enough & Paid Social Media Needs a Place in Your Marketing Strategy Technology has been trending towards fewer in-person social interactions, but COVID-19 is permanently changing how we live. [...]
How Can You Target in Twitter Ads?
How Can You Target in Twitter Ads? Twitter has 145 million monetizable daily active users. There are more on Facebook, yes, but Twitter is a sizable social media channel that marketers should pay attention [...]
How Your Facebook Ad Creative Could Be Holding You Back
How Your Facebook Ad Creative Could Be Holding You Back Ad creative can make or break your Facebook marketing strategy. You never want results to be stagnant so you have to maintain the mindset [...]
How Does Facebook Ad Targeting Work?
How Does Facebook Ad Targeting Work? For marketers running online ads, Facebook ad targeting is a topic that’s important to understand, It’s particularly interesting when considering the psychology of how marketing works. Note that [...]
How Are Facebook Ads Different from Google Ads?
How Are Facebook Ads Different from Google Ads? It’s a common question that comes up because clients want to know which to do. But, it’s really not an ‘either/or’ situation when it comes [...]
How to Target on LinkedIn
How to Target on LinkedIn Many marketers think of running ads on LinkedIn rather than on Facebook because their thought is ‘I’m a professional and this is a professional network whereas Facebook is a [...]
Top Metrics to Watch in Facebook & Instagram Ads for Success
Top Metrics to Watch in Facebook & Instagram Ads for Success Facebook ads, Instagram ads, and audience network ads are all run through the same platform and there are hundreds of metrics to look [...]
