Digital Marketing Solutions for Real Estate Courses
Analysis and Strategy
The initial analysis of this client’s online marketing was that it was not cohesive in driving online traffic. They came to us with a website that was visually appealing but lacked a marketing strategy to drive traffic to their website. We started by evaluating their SEO strategies and determined an overall lack of a content marketing strategy in place to help boost their overall SEO. The former strategy was solely based on technical SEO. We implemented a content marketing strategy that was focused on driving traffic for the most profitable aspect of their business.
We then looked at other ways to drive traffic efficiently and added Google ads search campaign for those searching for their most profitable classes. We also implemented social ads to be able to remarket to all the new traffic that was being driven by SEO efforts and Google ads.
While existing email strategies were in place to help with overall class updates we added new automation and new audience segmentation. We helped build a quiz on the website to get those who had not yet considered their classes into their email marketing. We then segmented this audience to create an email automation series for just this audience. Lastly, we implemented a monthly newsletter filled with content specific to this audience.
We continue to build and work on top of the existing website to help improve processes of potential students entering their marketing funnel all the way to students after they complete the course.
Marketing Creative Examples
Social media ads
Videos
“Jennifer has ran my Facebook ads and Adwords for quite a while at this point. I trust Jennifer and have referred her to close friends. If you need a company that is honest, caring, and very good at analytics, Elevated Marketing Solutions should be your choice.”
When it comes to facebook marketing and Google Adwords management Elevated Marketing Solutions is the best in the business! I HIGHLY recommend.
I’m so pleased that PERQ chose to partner with Elevated Marketing for our PPC efforts. We were up and running quickly with a strategy that made sense and was tailored to our goals. The Elevated team is very responsive to our needs. We have regular check-ins to assess and determine what updates are being made behind the scenes by the Elevated team to consistently improve our program. We’ve seen improved metrics across the board in relation to our PPC efforts and we look forward to continued success with the team.
Jennifer and her entire team are great! Everyone at Elevated is very knowledgeable, thorough, creative, and responsive. The work they’ve done for us has really helped our overall marketing strategy, and I recommend them wholeheartedly.
We have been so pleased with our experience at Elevated Marketing Solutions. We appreciate their custom approach to marketing our business. It has been a delight to work with Jennifer and her team. Everyone we have worked with is professional and responsive to our needs. We would highly recommend Elevated Marketing Solutions!
“Elevated Marketing is the best digital marketing agency I have ever partnered with. They understand digital marketing better than anyone I have worked with, plus they can explain digital marketing in general terms. Their knowledge of digital marketing combines with their responsiveness to create a dynamic company partnership.”
