Digital Marketing Solutions for Well Drilling and Water Solutions
Problem:
When we first approached to help this client they were struggling with getting rankings in Google for SEO. There were many technical SEO items that needed to be addressed. We also identified a lack of content that was using best SEO practices. We also discovered a lack of data tracking across all of their digital marketing to truly understand the funnel of their marketing. Their marketing was heavily focused at the bottom of the funnel causing their Google ads to be less effective.
Strategy
We implemented a digital marketing strategy to address the many problems they were having with their marking funnel. We first started by fixing their lack of good marketing data and fixing all tracking. With their Google analytics being properly fixed we were able to further identify more issues with their funnel of marketing. We identified and fixed many technical SEO aspects that were helping them from ranking such as such site speed and lack of internal linking.
In conjunction with this, we implemented an ongoing content strategy for both SEO, organic social media content, and email marketing. Our content strategy addressed having content for all parts of the funnel to help move a prospect down the funnel.
The content was then used in a series of Facebook ads to move someone from “I don’t know who you are” to “I’m ready to buy. The content plan also helped address their marketing being heavily at the bottom of the funnel. We also implemented Google performance max campaign to help get placements in search, Youtube ads, Gmail, and Display ads. This helped them to have more brand awareness in the market for when someone did need their service.
Overall with Well Drilling and Water Solutions, we have created various sets of ads based on strategy, audience targeting, and campaign objectives. We also have done various organic digital marketing:
Our digital marketing team has created ads for many different advertising platforms, following platform guidelines and ad formats.
In no particular order, here is a series of ads that our team has created for Well Drilling and Water Solutions:
Results:
Marketing Creative Examples
Images
Videos
“Jennifer has ran my Facebook ads and Adwords for quite a while at this point. I trust Jennifer and have referred her to close friends. If you need a company that is honest, caring, and very good at analytics, Elevated Marketing Solutions should be your choice.”
When it comes to facebook marketing and Google Adwords management Elevated Marketing Solutions is the best in the business! I HIGHLY recommend.
I’m so pleased that PERQ chose to partner with Elevated Marketing for our PPC efforts. We were up and running quickly with a strategy that made sense and was tailored to our goals. The Elevated team is very responsive to our needs. We have regular check-ins to assess and determine what updates are being made behind the scenes by the Elevated team to consistently improve our program. We’ve seen improved metrics across the board in relation to our PPC efforts and we look forward to continued success with the team.
Jennifer and her entire team are great! Everyone at Elevated is very knowledgeable, thorough, creative, and responsive. The work they’ve done for us has really helped our overall marketing strategy, and I recommend them wholeheartedly.
We have been so pleased with our experience at Elevated Marketing Solutions. We appreciate their custom approach to marketing our business. It has been a delight to work with Jennifer and her team. Everyone we have worked with is professional and responsive to our needs. We would highly recommend Elevated Marketing Solutions!
“Elevated Marketing is the best digital marketing agency I have ever partnered with. They understand digital marketing better than anyone I have worked with, plus they can explain digital marketing in general terms. Their knowledge of digital marketing combines with their responsiveness to create a dynamic company partnership.”
