Digital Marketing Solutions for Well Drilling and Water Solutions
Problem:
When we first approached to help this client they were struggling with getting rankings in Google for SEO. There were many technical SEO items that needed to be addressed. We also identified a lack of content that was using best SEO practices. We also discovered a lack of data tracking across all of their digital marketing to truly understand the funnel of their marketing. Their marketing was heavily focused at the bottom of the funnel causing their Google ads to be less effective.
Strategy
We implemented a digital marketing strategy to address the many problems they were having with their marking funnel. We first started by fixing their lack of good marketing data and fixing all tracking. With their Google analytics being properly fixed we were able to further identify more issues with their funnel of marketing. We identified and fixed many technical SEO aspects that were helping them from ranking such as such site speed and lack of internal linking.
In conjunction with this, we implemented an ongoing content strategy for both SEO, organic social media content, and email marketing. Our content strategy addressed having content for all parts of the funnel to help move a prospect down the funnel.
The content was then used in a series of Facebook ads to move someone from “I don’t know who you are” to “I’m ready to buy. The content plan also helped address their marketing being heavily at the bottom of the funnel. We also implemented Google performance max campaign to help get placements in search, Youtube ads, Gmail, and Display ads. This helped them to have more brand awareness in the market for when someone did need their service.
Overall with Well Drilling and Water Solutions, we have created various sets of ads based on strategy, audience targeting, and campaign objectives. We also have done various organic digital marketing:
Our digital marketing team has created ads for many different advertising platforms, following platform guidelines and ad formats.
In no particular order, here is a series of ads that our team has created for Well Drilling and Water Solutions:
Results:
What does our client think:
Marketing Creative Examples
Images
Videos
Elevated helped our company exceed growth projections by double digits. We have been very pleased with their responsiveness and agility. They’ve taken the time to learn about our industry, our business and our patient base to customize the message we need to communicate to our customer base. Jennifer and her team have truly “Elevated” our brand awareness and honed our messaging in ways we’ve never experienced before. We’re better off having partnered with them for our marketing needs.
Very pleased with the experience! Appreciate the responsiveness, advice, and expertise helping our firms marketing arm grow. Would highly recommend!
Since starting to work with Elevated Marketing Solutions, we have seen an uptick in our social media interactions, our Google activity and overall digital presence. The ads and posts they have designed for us have stepped up our quality and been noticed by many people. The interaction with staff has been great and we are pleased to work with them to grow our banking presence in Johnson County. Thank you for all the hard work!
Elevated and the team have been an excellent source of proactive, unique, and timely ideas that we can use for our broad marketing needs. Always easy to communicate with, Elevated has been a true partner toward our goals.
“We at the Indianapolis Art Center have worked with Elevated Marketing Solutions for years and for several reasons, the main one being that they excel at their work. We rely on their expertise to guide our entire digital strategy and they function as an extension of our in-house marketing team. Their entire team’s depth of knowledge, creativity, and passion for being the best at what they do make them a valuable partner, and a clear choice for anyone looking to improve their digital footprint, strategy, or spend.”
I’m consistently impressed with the creativity, strategy, and execution our marketing team brings to the table. From campaign development to branding and content, they’ve shown an exceptional ability to capture our message and connect with our audience. Their collaborative spirit and attention to detail make them an invaluable part of our success. Huge thanks for the energy and excellence you bring to every project!
Extremely knowledgeable and diligent staff, that go above and beyond for their clients. Jennifer is a true professional in every sense and strives to stay ahead of the curve to make your business successful.
